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A sales and rental strategy for owners who want the best possible outcome – without chaos, random calls, and wasted time.

Starting point
They post an ad on the website. They take photos. They wait.
There's no strategy, no marketing, no story. Just a form and a list of portals.
Big Idea Wojak Properties
„"Customers don't buy square footage. They buy coffee mornings, a garden for the kids, and a lifestyle. Our job is to tell that story."”
You Are Home.
Who we work for
We work with owners of apartments, houses, and plots, as well as investors managing real estate portfolios. Our clients come to us when:
They want a partner who will take over the entire process.
They know that strategy and marketing influence the outcome.
They don't want random people in their property.
Not an intermediary – a partner with responsibility for the result.
Prestige, security, passion – for 20 years.
From the first conversation to the signing of the contract.

What we do differently
Before each session, we advise on what to remove, what to emphasize, and how to enhance visual appeal. Small changes can make a big difference in the final price.
We pay attention to light, composition, and emotion. Every photo is created with one goal in mind: to make buyers want to see the property in person.
Lifestyle videos, Instagram and Facebook reels, drone footage, and cinematic presentations. The modern customer buys story—we create it.
We don't outsource marketing. We have our own department covering branding, creative, video, social media, and performance. We maintain full quality control at every stage.

Real estate marketing
We don't copy a template. We analyze the target audience, the nature of the property, and its emotional potential—and build a campaign from scratch.
„"Real estate is a brand. It requires strategy, creation, and distribution—just like any premium product."”
Creation and visualization
Photography, lifestyle video, rollerblading, drone, home staging, and copywriting – all created in-house by our own team.
Distribution and acquisition
Meta Ads, Google Ads, a premium customer database, social media, email marketing, and recommendations. Each property receives channels tailored to its character.
Our process
We understand the property, its history, and the owner's goals. We listen before offering advice.
Pricing based on current data. Promotion plan tailored to the property's nature and target audience.
Home staging, visual consulting, and space preparation before the session. First impressions are everything.
Photography, video, reels, drones, copywriting. All created by our in-house creative team.
We launch advertising campaigns, reach premium clients, and conduct presentations with a full selection of interested parties.
We represent the owner's interests. We coordinate documentation, notarization, and property transfer.

Off-market offers
Over the past 20 years, we've built a network of clients actively searching for properties in prestigious Warsaw locations. In many cases, offers reach the right person before anything else appears on the portal.
„Discretion, security and the right client selection – these are as important to us as the final price.”
Database of verified buyers – no public offer, no portals.
Only people with real purchasing potential come to your property.
No unnecessary exposure. You make the decisions – we handle the rest.
We have known this market, its customers and its rules for 20 years.
Free analysis
We'll prepare a complete analysis of the property's value and potential for sale or lease. No strings attached. Within 48 hours.
„"Thinking about selling? Before you make a decision, understand the potential of your property. WOJAK Properties experts will prepare a free value analysis."”
What you will get in the analysis
Recommended asking price
Based on current transaction data and market situation.
Competition analysis
What similar things are currently on the market and how does your property compare to others?.
Sales and rental potential
Maximum possible score with the right strategy.
Pre-sale recommendations
What to change to achieve a higher price.
Marketing strategy proposal
Individual plan – channels, creations, target groups.
No obligations · Processing time: up to 48 hours · Applies to properties in Warsaw and the surrounding area
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Next step
During a free consultation, we will show you the real value of your property, ways to increase its attractiveness, and a strategy that really works.
Schedule a free consultation
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